Category: Uncategorized

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Every resource we used to plan and launch a $75k Kickstarter campaign

As partners in a firm that specializes in product launches, we regularly get calls from entrepreneurs and brand managers seeking help with their “revolutionary” products. After listening politely, we ask about the research supporting their claims. The classic response? “We haven’t done the research yet, but we know anecdotally that it works and is totally safe.” We’ve been fielding these calls for so long that we can often tell from one conversation whether the launch will succeed.

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From Idea to Product, Find the Perfect Match!

Roses are red, violets are blue, oh my it's Valentine's Day, is it time for a breakthrough? Has a great product idea been brewing in your head for a while? Great ideas deserve to go from idea to product and that requires choosing the perfect match. Read more about what it means to go “from mind to market” and how we might just be your perfect match this Valentine's Day!

Rapid Safe, Innovative Firearm Security System
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Rapid Safe, Innovative Firearm Security System

When it comes to the topic of having a firearm in the home, implementing safety measures, especially if we have kids, is a must. It can be a bit of a balancing act when it comes to storing firearms in a safe place in the home, away from our children, while at the same time keeping it easily accessible in the event of an emergency. Envision Product Development Group LLC and Hornady Security brought you the Rapid Safe. Read more about this innovative firearm security system here…

8 Elements Of A Robust Product Launch Strategy
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8 Elements Of A Robust Product Launch Strategy

Great companies are launching new products on a regular basis. But not every product is a smashing success. I’ve launched several products, some of which were successful, and some which weren’t. According to the Marketing Research Association, only 40% of developed products make it to market. Of those 40%, only 60% will generate any revenue...

Meet David Carson, CEO of Envision Product Development LLC
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Meet David Carson, CEO of Envision Product Development LLC

To play in an integral role of transforming a vision into fruition is truly a gift.  David Carson, Founder & CEO of Envision Product Development Group is grateful to have helped many such creators, inventors and visionaries over the years to realize their dreams.  That said, getting to know David, is an odyssey into getting...